Increasing count of working individuals pushes the demand for colour cosmetic

Market - Mohit Shah - Jun 27,2017

Rating -

stars - based on 21 reviews

increasing count of working individuals pushes the demand for colour cosmetic

Statistics suggest that the global colour cosmetic market might acquire a value of US$ 52 Bn in 2017 and is anticipated to reach a value of nearly US$ 80 Bn by the end of 2026.

It has been noted that the increasing number of working individuals worldwide is resulting in increasing spending capacity on cosmetic products; including colour cosmetic. This factor is leading to increasing sales of quality cosmetic products to extensive levels. Similarly, in the personal care market, retail shelf space and product availability plays a serious role in creating demand for the product.

There is a rising consumer demand for green products which is resulting in manufacturers to move from niche distribution channels to mainstream mass retailers. Also, increasing product penetration particularly in the colour cosmetic market via online retailing channels is seen as a prime factor motivating colour cosmetic market progress across the globe.

As per a recent report published by Market Research Reports Search Engine (MRRSE), it is anticipated that the global colour cosmetic market would acquire a value of nearly US$ 80 Bn in the year 2026. At this pace, the concerned market is expected to register a CAGR of 4.8% during the same period.

Further, the sales of cosmetics through e-Commerce is also a factor which is anticipated to surge the market for colour cosmetics. This is due to higher adoption of smartphones as well as increasing penetration of the internet in various unexploited markets across the globe. Furthermore, promotion and advertisement through different media sources including magazines, television, social media, etc. are likely to fuel the growth of the colour cosmetic market.

Currently, the most active players from the colour cosmetic market include manufacturers like L’Oréal SA, LVMH (Moët Hennessy -Louis Vuitton), Revlon Inc., Estee Lauder Companies Inc., Shiseido Co., Ltd., Coty Inc., Chanel S.A., Mary Kay Cosmetics, Kose Corporation and Amway Corporation.


For more information on this report visit-