Company - - Nov 30,2016
The CEO of Volkswagen, Herbert Diess, spoke at the automaker’s Wolfsburg headquarters regarding the strategy plan ‘VW 2025’, which included zero share for diesel vehicles in the US business.
There were heavy speculations related to the revival of diesel vehicles by Volkswagen in the United States after the infamous emission scandal. But on Tuesday, the CEO of Volkswagen Herbert Diess killed all such rumors by denying any future plans or investment in diesel technology in the U.S.
Diesel vehicles constituted almost around a quarter of the company’s sales in the U.S. In the month of October, Volkswagen struggled due to a settlement of around $14.7 billion with 475,000 diesel vehicle owners and federal regulators in the U.S. Such a shocker came after the company accepted their mistake of installing a secret software in most of its diesel cars that was capable of conning emission tests.
Earlier in September, Diess commented at Paris Auto Show that the company will not easily cancel diesel technology and might retain its offering of diesel models to the U.S. market. But at the Los Angeles Auto Show last week, CEO of Volkswagen America, Hinrich Woebcken, told the media about his concerns that diesel cars might not “come back in the same magnitude as we've seen it up to now."
Woebcken also added that, emission standards are rising tougher day by day and investments must be made on the spot where the future is sustainable.
Herbert Diess’s statement on Tuesday has indeed shattered the expectations of several automobile market experts. However, Volkswagen’s subsidiary luxury car brand, Audi, still hopes for a diesel vehicle which can be launched in America. Audi’s President in America, Scott Keogh, has speculated that the potential diesel model can be the Q7 SUV.